In B2B marketing the sales and marketing departments often have strong communication problems. Sales believes that marketing only does flyers and places advertisements. On the other hand, marketing ...
A Customer Data Platform (CDP) now plays an important role for many companies when it comes to automated processing of customer data. A CDP allows you to connect all data sources - whether onsite, ...
Not so long ago, a lot of emphasis was placed on personal contact in traditional B2B lead generation. But times are changing. Nowadays, B2B leads are ...
Artificial intelligence (AI) and machine learning (ML) are currently leading a revolutionary shift. They are now an integral part of B2B marketing ...
B2B marketing is benefiting from a lot of movement. The main reasons for this are increasing marketing automation, the digitalization of buying ...
Not so long ago, a lot of emphasis was placed on personal contact in traditional B2B lead generation. But times are changing. Nowadays, B2B leads are ...
Artificial intelligence (AI) and machine learning (ML) are currently leading a revolutionary shift. They are now an integral part of B2B marketing ...
B2B marketing is benefiting from a lot of movement. The main reasons for this are increasing marketing automation, the digitalization of buying ...
Not so long ago, a lot of emphasis was placed on personal contact in traditional B2B lead generation. But times are changing. Nowadays, B2B leads are ...
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