Experts see inbound marketing as a modern way of acquiring customers. The basic idea here is that the customer is looking for a specific product or ...
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2 Minuten
Why using Agile Marketing increases ROI
Studies conducted by MIT suggest that companies that rely on Agile Marketing grow 37% faster and generate 30% higher profits than companies that do ...
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5 Minuten
Introducing Agile Marketing - 7 golden rules & what else you should consider
Why you should introduce Agile Marketing More and more companies want to introduce Agile Marketing in order to achieve rapid market success, ...
Agile Marketing for Thought Leaders - Eight practical tips and success factors
How does Agile Marketing work in practice? How do you successfully apply the agile methods in the daily business of an established marketing ...
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6 Minuten
Agile Marketing with Scrum Teams - The marketing organization of the future
What is Agile Marketing? And what are Scrum Teams? Agile Marketing is perhaps the most important change in marketing of the last decades. In the ...
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2 Minuten
The Agile Marketing Principle - What is it anyway?
What exactly is Agile Marketing? In Germany the term Agile Marketing is used more often. However, only a few people know what to do with it. Some ...
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9 Minuten
How does B2B lead generation work?
How do you do it right? What is the biggest challenge in B2B marketing? To get straight to the point: it's all about leads! It all starts with the ...
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2 Minuten
The Biggest B2B Marketing Barriers and How To Overcome Them
B2B marketing is benefiting from a lot of movement. The main reasons for this are increasing marketing automation, the digitalization of buying ...
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3 Minuten
B2B Lead Generation: Just Let Yourself Be Found!
Not so long ago, a lot of emphasis was placed on personal contact in traditional B2B lead generation. But times are changing. Nowadays, B2B leads are ...
