More success with

Oracle Responsys

Oracle Responsys is a cloud solution that enables enterprise B2B companies to create sophisticated marketing strategies and customised customer journeys across all channels.

Thought Leader Systems has been an official Oracle partner for many years and offers you everything from a single source: whether it's consulting, system integration, training your employees, creating marketing campaigns, business support, or optimizing your systems.

What is Oracle Responsys?

With Oracle Responsys, organizations can plan, execute, optimize and manage marketing campaigns and multi-level programs across every digital channel, including email, mobile, social, web, and display. Customers and users receive their marketing messages on the channels and devices that are most relevant to them.

With years of experience in marketing automation, Thought Leader Systems can help you use Oracle Responsys to create personalized experiences for your customers and engage them through any channel.

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Oracle Responsys: Rely on our expert advice

Thought Leader Systems supports you not only with the implementation of Oracle Responsys but with your entire digital change processes in marketing, sales, and customer service. Together, we can unlock your full market potential and continuously increase the success of your business. To achieve this, we can help you to 

  • select the software solution that is most suitable for your business, such as Oracle Responsys.
  • select the software package that ideally meets your purposes.
  • combine Oracle Responsys with other tools of your tech stack (CMS, CRM, ERP, E-Commerce) to realize the full potential of the solution.
  • define key performance indicators (KPIs) and create your roadmap to success.
Discover the full potential of Oracle Responsys together with us and save valuable time and money for your company!

Contact Your Expert

Free Consultation

Do you have questions about Oracle Responsys? Contact our Oracle Responsys experts.

Request a free consultation now!

Getting your Oracle Responsys implementation right

Thought Leader Systems has years of experience in marketing automation and is an official Oracle partner. Our experts can help you select the right software package and its functionalities, as well as implement the solution and integrate it into your existing IT landscape.

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Oracle Responsys - Your advantages at a glance

  • Marketing Automation: Create, automate and evaluate your campaigns on all channels
  • Individual E-Mail-Marketing: Create email messages with dynamic personalization
  • Targeting and Segmentation: Use data from multiple sources to improve customer engagement
  • Cross-Channel-Marketing: Get a consistent brand message across all channels
  • Analytics: Automate lead scoring across multiple campaigns and domains
  • Tests and Optimization: Optimise performance with A/B and multivariate testing
  • Customer engagement: Connect your loyalty programs with digital marketing
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Get the best out of Oracle Responsys with your perfectly integrated Oracle system

Oracle Responsys is part of Oracle CX Marketing, an integrated portfolio of digital marketing solutions from Oracle that enables B2B and B2C marketers to leverage real-time information and customer signals to deliver personalized experiences.

Thought Leader Systems not only helps you to seamlessly connect all Oracle components but also to create interfaces to other systems if required so that Oracle can unfold its full potential. Many software applications can be easily linked to Oracle like:

  • CRM: Link Oracle Responsys to your own CRM system to get the best 360-degree view of every single customer.
  • ERP: Through a connection to an ERP system, your company receives information on sales history, shipping orders, project orders & other areas.
  • DMS: By linking Oracle Responsys to a document management system (DMS), you have access to contracts, invoices, or orders.
  • CMS: Integrate Oracle into your website for effective lead generation and content personalization.

Three ways to implement Oracle Responsys

There are many ways to implement marketing automation software like Oracle Responsys - but only one is the best for your company. Let us find out how to implement and integrate the software into your existing tech stack. Our team at Thought Leader Systems is ready to give advise on the optimization and implementation of software solutions such as Oracle Responsys. We are here to help your company create the overall picture of your technology, processes, and strategy. Together, we can reconfigure your technology stack and set up efficient processes that empower your customer relationships digitally.

We support you with the implementation of Oracle Responsys as a stand-alone solution, as a part of your complete Oracle platform, or as an embedded system within your complex IT landscape.

Szenario 1: Stand-alone solution

In general, Oracle Responsys can be introduced as a stand-alone solution. However, the marketing automation software unfolds its full potential with interfaces to other systems - especially with your CRM system.

Szenario 2: Part of the HubSpot platform

We support you in using Oracle Responsys efficiently and smoothly as part of the Oracle platform.

Szenario 3:Within a complex IT landscape

We help you to embed Oracle Responsys into the complex IT landscape of your company. We analyze your entire tech stack in marketing, sales, and service. We analyze and optimize your customer-related business processes and data models end-to-end. Finally, we carefully integrate Oracle Responsys into your running software environment and help you create a future-proof tech stack.

Oracle Responsys – Training and Empowerment

Thought Leader Systems offers beginners and advanced Oracle Responsys users the chance to immerse themselves in all the possibilities of the system. In our training sessions, which are individually tailored to your needs, participants learn not only how various technical features work, but also how the individual components are technically configured and how they can be used in practice. Our experts make the training very practice-oriented.

Target group: Oracle users, marketing managers, marketing operations staff, and anyone involved in the planning and implementation of marketing campaigns and lead management processes in Oracle Responsys.

Advantages:

  • Participants learn about the functions of Oracle Responsys
  • Examples from practice show the direct benefit of the various features
  • Best practice examples display the full potential of Oracle Responsys
  • Employees gain confidence in using the functions
  • Training is extremely practical and results-oriented
  • Oracle Responsys can be used much more effectively

Successful marketing campaigns with Oracle Responsys

Thought Leader Systems helps you put your target groups at the center of your marketing activities with the help of Oracle Responsys. Our experts always adapt individually to your business model, market, goals, and target groups. We'll give you a hand - whether it's classic marketing or press work or the creation of cutting-edge concepts such as the development of company brand ambassadors (so-called Brand Faces). Rely on us as your partner for holistic business support in the online world - with content management, inbound marketing, social media management, and the development of brand communities. Among other things, we help you:

  • improve the effectiveness of your customer communications
  • automate your marketing campaigns
  • generate more leads and develop them into loyal customers
  • segment your customers to target them with personalized and individualized ads and content
  • create customized content for diverse target groups and buyer personas
  • establish efficient lead scoring and lead qualification
  • invest in an efficient marketing system and automated marketing campaigns

Let us help you create lasting and sustainable customer relationships. Simply rely on our many years of Oracle Responsys experience.

Get a Free Consultation

Do you have questions about Oracle Responsys? Contact Oracle Responsys experts.

 

Use our convenient Oracle Responsys marketing operations support for your day-to-day business

Every brand, every company, and every institution encounters a wide variety of challenges over the course of time. That's where a flexible and reliable agency partner comes in handy. Your team at Thought Leader Systems can easily adapt to your changing tasks in marketing, sales, management, and communication in a performance-oriented manner.

As a service agency, Thought Leader Systems can meet your individual challenges. Our support is always geared to your personal needs.

Your long-term agency partner

Thought Leader Systems works as a permanent service partner for "running the business" - for all your growth issues.

We build a trusting collaboration in a long-term and ongoing relationship - so we know your business inside out.

We want to understand your brand, your teams, processes, your goals, and aspirations. This enables us to work quickly and proactively, to act efficiently, and to implement professional measures for more growth and customer-centricity in your business.

Flexible support for your marketing and sales projects

Team capacities in marketing, sales, or communication are usually only geared towards ongoing business.

That's why we support your teams as an external partner to cushion seasonal peaks in annual business and to successfully manage newly added major projects (e.g. campaigns, events) or change projects. With additional staff capacities and with our project management specialists.

Your professional partner on site

Thought Leader Systems also works on-site with clients' teams. When it matters, we will provide your interim management (e.g. for projects or cases of illness).

When our specialists are integrated on-site with you, we usually achieve an even higher joint impact, motivation, and performance of the entire team - through more efficient coordination and faster reaction times.

Together with your team, we are responsible "on-site" for the success of large projects and milestones and support with manpower and know-how.

Oracle Responsys Health Check and Optimization

Tool enhancements, staffing, and process changes, and the continuous influx of data can all impact the performance of your IT landscape. The Oracle Health Check from Thought Leader Systems provides you with a comprehensive profitability check of your marketing automation process. We take a close look at whether the technical integration of Oracle still offers potential for optimization or whether the connection to your systems is working smoothly or the lead management process is running correctly.

In doing so, we check much more than just your system. We also talk to the key users from marketing and sales: How well is the tool accepted? Where is further potential for improvement? Which unused functionalities would perhaps still be advantageous? You benefit from our many years of experience with Oracle. Because we know what is possible.

The Oracle Health Check enables you to make immediate improvements to your performance and shows immediate potential for improvement. Together, we create a "roadmap" for a functional and powerful marketing automation solution that enables your company to reach new heights of performance with customers.

Would you like an overview of your performance and the optimization possibilities of your campaigns, tools, and processes? Contact our experts. We will be happy to help you.