Lean sales processes for successful customer relationships
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4 Minuten
B2B-Lead generation must reinvent itself due to corona
The coronavirus pandemic and the associated digitalisation have made it mandatory for many companies to rethink their B2B lead generation. This is ...
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2 Minuten
Key to Success: The Optimal B2B Sales Process
An efficient sales process is crucial for a company's success and significantly contributes to its growth and profitability. But what defines an ...
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3 Minuten
What is Lead Management?
Wouldn't it be nice if every person you communicated with through your website were an ideal candidate for your product or service? Imagine a world ...
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2 Minuten
Buyer Personas – Why Are They Important?
As a marketing manager, you must address your future customers in a convincing and personal manner. This only works if you precisely understand their ...
